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Eight New Part Numbers Announced, Expanding Pro-ACT® And EURO® Lines
Farmington Hills, Mich. – November 28, 2018 – Akebono added five Pro-ACT and three EURO part numbers in November, expanding vehicle coverage by over 3 million. These new parts fit various 2014-2019 vehicles from Audi, BMW, Buick, Chevrolet, GMC, Hyundai, Kia, Lexus, Mazda and Mini.
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Akebono Brake Corporation Promotes Borise Cota to Aftermarket National Sales Manager
Farmington Hills, Mich. — November 27, 2018 — Akebono Brake Corporation announces the promotion of BoriseCota to National Sales Manager for the company’s North American Aftermarket Operations. For the last 18 years Cotahas led the Western Region as well as oversaw the Canadian market.
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Akebono Brake Corporation Wins Award For Its “People of Akebono” Campaign
Farmington Hills, Mich. - Oct. 31, 2018 -  The Akebono team, led by Dr. Wilm Uhlenbecker, President and CEO, accepted the award Tuesday at the 2018 Automotive Aftermarket Product Expo (AAPEX) in Las Vegas, NV.
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Akebono Launches Parts For Mazda And GM Performance Applications, Expanding Coverage By Almost One Million Vehicles
Farmington Hills, Mich. – September 27, 2018 – Akebono Product expansion adds coverage for the popular Mazda CX-5 CUV and GM Applications with factory performance brakes; Cadillac CT6, CTS & ELR, Chevrolet Camaro, Corvette & SS models.
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Akebono Introduces Six New Part Numbers, Expanding Aftermarket Coverage for 1.7 Million Vehicles
Farmington Hills, Mich. – August 28, 2018 – Akebono Brake Corporation has recently introduced six new part numbers to its Pro-ACT® and EURO® Ultra-Premium Ceramic Disc Brake Pad lines, expanding vehicle coverage by 1.7 million vehicles.
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Akebono Introduces Eight New Part Numbers, Expanding Aftermarket Coverage for More Than 2 Million Vehicles
Farmington Hills, Mich. – May 23, 2018 – Akebono Brake Corporation has recently introduced eight new part numbers to its Pro-ACT®, Performance® and EURO® Ultra-Premium Ceramic Disc Brake Pad lines, expanding vehicle coverage by 2.1 million vehicles.
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Akebono Launches “Brake into the Action” Spring Promotion Offering Unlimited Rewards to Repair Service Technicians
Farmington Hills, Mich. — April 2, 2018 — From April 1 to June 30, Akebono Brakes is rewarding professional technicians with incentives each time they install Akebono Pro-ACT®, EURO®, and Performance® Ultra-Premium Ceramic Disc Brake Pads. The Akebono “Brake into the Action” promotion offers technicians in the U.S., Canada and Latin America $2.50 USD for each documented kit of Akebono pads installed. Additionally, participants in the U.S. and Canada can enter to win one of ten top prizes, valued up to $10,000 each.
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Akebono Releases 31 New Part Numbers, Expanding Aftermarket Coverage for Akebono Ultra-Premium Ceramic Disc Brake Pads
Farmington Hills, Mich. — March 08, 2018 — Akebono Brake Corporation released 31 new part numbers, expanding vehicle coverage of its Pro-ACT®, Performance® and award-winning EURO® Ultra-Premium Ceramic Disc Brake Pad lines by almost nine million vehicles.
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