Akebono Releases Four ProACT Ultra-premium Disc Brake Pad Kits, Increasing Coverage by Over 2.5 Million Vehicles

Farmington Hills, Mich. – February 20, 2020 – Today Akebono Brake Corporation expanded its ProACT Ultra-Premium Disc Brake Pad line by four part numbers. Premium 301 stainless steel abutment hardware is included in the three kits that require it.
Akebono Releases New User-friendly Web Catalog

Farmington Hills, Mich. – January 9, 2020 – Akebono Brake Corporation is excited to start 2020 with the release of a new web catalog loaded with features for improved user experience and look-up accuracy. With the new responsive design, you can find the Akebono brake parts you need from a desktop, laptop, tablet or mobile device with ease.
Winners of Akebono’s “Guess The Number” Contest At AAPEX 2019 Announced

Farmington Hills, Mich. – December 3, 2019 – Last month, the Akebono Team, put visitors of their “The Hardware You Need, with the Brakes You Trust” themed booth at AAPEX 2019 in Las Vegas, Nevada guessing ability to the test; where we gave eligible participants an opportunity to guess the total quantity of premium 301 stainless steel pieces contained in the show-floor display. The contest was developed to bring awareness to a recent product expansion, that Akebono now offers abutment clip hardware for all popular applications across all three brands; ProACT, EURO and AkebonoPerformance, totaling over 400 part numbers.
Akebono EURO Wins Best Overall Import Product Line at AAPEX!

Farmington Hills, Mich. – November 6, 2019 – Akebono Brake Corporation has been awarded 2019 “Best Overall Import Aftermarket Product Line,” for Akebono EURO® Ultra-Premium Ceramic Disc Brake Pads by the Import Vehicle Community, Product and Marketing Awards held at AAPEX in Las Vegas, Nevada.
Akebono Brake Corporation Kick-offs “The Hardware You Need, With The Brakes You Trust” Campaign

Farmington Hills, Mich. – September 30, 2019 – Akebono Brake Corporation kick-offs “The Hardware You Need, With The Brakes You Trust” campaign.
Akebono Part Number Changeover Announcement Akebono Part Number Changeover Announcement

Farmington Hills, Mich. – September 18, 2019 – Timeline for “with hardware” Transition Completion Date Set. In December 2018 Akebono released 192 new part numbers for existing applications, which originally did not include abutment clip hardware, with this product expansion, Akebono now includes premium 301 stainless steel hardware in over 400 SKU’s providing the required hardware in the kit for all popular applications.
Akebono And WOLDPAC Join Forces At 25th Annual Woodward Dream Cruise

Farmington Hills, Mich. – August 28, 2019 – In coordination with WORLDPAC, Akebono Brake Corporation hosted some of WORLDPAC’s best Akebono customers, in an event filled weekend that will be forever remembered by those that attended. Winners of the sales contest were treated to 2 ½ days jam-packed with entertainment related to the Automotive Industry, in non-other than the birthplace of the automobile, Detroit, Michigan.
Akebono Adds Four New Ultra-premium Disc Brake Pad Kits, In The ProACT And EURO Line; Coverage Increases By 1.2 Million Vehicles.

Farmington Hills, Mich. – August 27, 2019 – Today Akebono Brake Corporation expanded it’s Ultra-Premium Disc Brake Pad line by four; three ProACT and one EURO part number. Premium stainless steel abutment hardware is included in the two ProACT kits that require it and the EURO kit includes electronic wear sensor.